Our story

Jean Noël Thorel

Founder of NAOS

Jean-Noël Thorel, a French pharmacist and expert in cellular biology, founded the NAOS company and the Institut Esthederm, Bioderma and Etat Pur brands.
In the 1970s, this research scientist with a passion for cell biology thought up a new generation of cosmetics: highly technical skin care products capable of interacting with the skin’s biology to obtain lasting results. This is how he designed the first sun care products that activated melanin, the skin’s natural protective pigment.

Jean Noël Thorel

NO SUN 100% mineral screen protective skincare - High protection

The 100% mineral high tolerance sun cream

A revolution for skin that is intolerant of or allergic to the sun. Its exclusive formula allows the right amount of sunlight to pass through to stimulate tanning without triggering intolerance reactions. The skin naturally "relearns" how to cope with the sun


Osmoclean gentle deep pore cleanser

The radiance-revealing cleanser

A key step in Institut Esthederm’s "skin preparation" routine, the Gentle Deep Pore Cleanser and the Buffing mask are the go-to products used in all our cabin treatments



The anti-age sun cream with a sublime tan

This sun care product protects against signs of ageing and optimises tanning. Its highly moisturising texture and addictive fragrance have made this "holiday day cream" one of the brand’s best-sellers.


Cellular Water face mist

Antioxidant - energizing - hydra - booster

Institut Esthederm's research has created a specific water mist in perfect affinity with the skin, with unique properties that stimulate the mechanisms involved in the skin's youthfulness.
This new product boosts all of Institut Esthederm's skin care routines.

  • HYDRA-BOOSTER : enriched with hyaluronic acid
  • ANTIOXIDANT : prevents the damage caused by free radicals
  • ENERGISING : boosts cellular metabolism and optimises skin cells energy production

Cellular concentrate fundamental serum

The serum that sublime the skin texture

This complete treatment corrects and rebalances the essential cellular functions, and redefines the skin's texture in the long term: the skin's texture is refined and more regular.'


BRONZ IMPULSE Face and body spray

The milky spray prepares, activates and prolongs the tanning process

This sun care mist prepares the skin, maintains and stimulates the natural tanning process by activating the pigmentation process, while protecting the cells from the main degradation factors linked to UVA.


Photo reverse protective lightening anti-spot treatment - very high protection

The very high protection cream that protect against the forms of dark spots

This very high protection UVB and UVA treatment regulates the pigmentation process in spite of sun exposure and allows a progressive lightening of the skin in the sun as well as a correction of dark spots



The intense rehydrating plumping serum

A combination of 3 hyaluronic acids, this serum protects against signs of ageing and immediately plumps up the epidermis, both on the surface and in depth


Excellage cream

Density - Nutrition - Glow

This skin care line offers a global response to skin aging by stimulating cellular communication. It nourishes and strengthens the skin barrier, improves firmness, smoothes the microrelief and enhances radiance.

Clinically proven effectiveness
Clinically proven effectiveness
At-home SPA luxurious pampering textures
At-home SPA luxurious pampering textures
Mimicking professional aesthetic treatments
Mimicking professional aesthetic treatments
Award-winning science-led French brand
Award-winning science-led French brand
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